Transit Ads™ brands bus for OMO

Transit Ads™ is implementing a campaign for well-known South African washing powder brand OMO to create brand awareness within the Northern Johannesburg area.

The OMO branded bus, displaying vibrant creative in a way that is eye-catching and highly visible, is travelling a high-traffic route within the area and as a result is delivering maximum impact for the brand. The campaign, which runs between August 2016 and January 2017, aims to increase awareness of the various OMO products amongst the targeted residents and commuters.

Busses are moving billboards with the ability to penetrate areas where other forms of Out of Home media are limited. As a platform, busses provide frequency, reach and high visibility within specifically targeted geographic areas.

For more information on how to generate highly impactful brand awareness contact Hugh Wilson of Transit Ads™ on 0861 776 826 or hugh@provantage.co.za.